Liger – Vijay Deverakonda’s portrayal of Liger as a one-man army battling a society that doesn’t seem to know where or how to fit him in would appeal to young people, who will see the movie.

Liger, a sports drama, is all set to release theatrically on August 25. The film marks Vijay’s debut in Hindi cinema and Ananya’s first multi-lingual film. The film will release in Hindi, Telugu, Tamil, Kannada and Malayalam. It is produced by Jagannadh, Charmme Kaur, Karan Johar and Apoorva Mehta.
Actor Vijay Deverakonda responded to the recent social media practise of criticising various Bollywood movies. In a recent interview, Vijay responded, “kaun rokenge dekh lenge” (we will see who will stop us), when asked if the trend will effect his upcoming movie Liger. The hashtag “#BoycottLigerMovie” began trending on Twitter days before the movie’s premiere. There have recently been calls to boycott movies like Laal Singh Chaddha, starring Aamir Khan, Raksha Bandhan, starring Akshay Kumar, and the upcoming Vikram Vedha, starring Hrithik Roshan. The tendency has been having an impact on the box office performance of numerous recent releases.